Nadia Vasileva presents the website. The website of Bulgaria's largest cable manufacturer. The task was not to create a huge corporate site, but to target cable consumers who are large enterprises and wholesale traders. That's why the main idea was to divide products by category and place them in a central location. And the other thing was to showcase their most important ISO certificate, which for cable traders is extremely important. Awesome!!!!!! And for others it's not, right?
The other part is a product catalog, divided into groups, subgroups, and so on. A photo shoot of cables was specifically done for this. It sounded strange. No, it's not strange at all. Every product gets a photo shoot, whether it's light fixtures or toilet paper.
There's an administrative section where the company can add products or make changes.
The client wanted the website to emphasize the accredited laboratory, which operates as an independent unit. Wow!!! They have their own laboratory?!?! Not many enterprises in Bulgaria have their own accredited laboratories.
Did you learn something interesting about cables?
Elcabel explicitly stated that the website is not aimed at end consumers, but at wholesale traders. We didn't create online orders because at this stage it's not possible to implement. Right? Awesome! And a form for wholesale orders? Something like that ever crossed your mind?
Go ahead. The website is really good, even very good. But cables aren't as boring as you think